Tecmaco

We re-designed the user interface (UI) and the user experience (UX) of Tecmaco’s institutional website, a leading company in the selling and rental of heavy machinery. We also added the editorial design of the corporate brochure.

Industry: Manufacture and Industry

Year: 2017

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Case

We defined a structured data architecture according to the needs of this industry and its users, to then articulate it with the different categories of products and services.

Results

Thanks to the strong strategy that we implemented in search engines, we positioned Tecmaco among the firsts results. In turn, we implemented a chatbot in the website that improved the management of the constant flow of consults.


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Tío Luchín

We re-designed the brand, communication strategy, brand tone of voice, packaging, identity pieces, corporate video and website.

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